Branding, Career, Content, Digital, Education, Gamification, Marketing, Social Media, Storytelling

GAMIFY YOUR LIFE

The instructions are simple.  Dare to get out there, talk about your challenges, be open to talk about opportunities you may have missed, and opportunities you won’t want to miss again.  Stand in front of a group of people, and share something that you know. You may assume that it is not interesting, because you… Continue reading GAMIFY YOUR LIFE

Content, Digital, Education, Marketing, Research, Storytelling

GIVE ME YOUR JARGON AND I’LL GIVE YOU MY A.D.D.

All industries fall in love with their technical words.  The use and abuse of initialism and technical concepts, although a common practice, might not be the best way to convey your message.  You have spent so much time and money defining the need to conduct a marketing study, designing, conducting, and analyzing the numbers… we… Continue reading GIVE ME YOUR JARGON AND I’LL GIVE YOU MY A.D.D.