Consumer Behavior, Content, Digital, Education, Management, Marketing, Storytelling

Do you have an appointment?

Reflections on a marketing convention During my years as a line producer doing live television, I learned that you need to be very specific in your rundowns and backup plans in order to be able to react to the unexpected and not create chaos.  I always believe that it’s smart to deconstruct a perfect structure,… Continue reading Do you have an appointment?